Printed

Selling: Building Partnerships

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Innovative Approach to Sales Success
The new seventh edition of ‘Selling: Building Partnerships’ includes everything you need to know to become a successful salesperson. The emphasis throughout the text is the need for salespeople to be flexible to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. Through the text’s unique role plays and partnering skills, this market leading textbook remains the most significant text in the market.

PART 1 THE FIELD of SELLING 2-54
PART 2 KNOWLEDGE and SKILL REQUIREMENTS 56-167
PART 3 THE PARTNERSHIP PROCESS 168-390
PART 4 THE SALESPERSON as MANAGER 392-482

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.85 WEI s

Penerbit

New York : Glencoe/McGraw-Hill., 2009

Deskripsi Fisik

xxiii, 482 hal. : ilus. ; 26 cm

Bahasa

English

ISBN/ISSN

978-0-07-338108-4

Klasifikasi

658.8

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

7

Subjek

Marketing
Manajemen

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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